James Schramko from SuperFastBusiness.com talks to us about growing your business online and becoming an authority and leader in your yoga niche.
Podcast with Online Marketing Expert James Schramko
In the podcast:
01:10 – Reason created course Earn the Race Course
01:20 – How to get long-term asset on the Internet
03:20 – Create a database; asset called the house list to email subscribers
03:49 – Building up audience and ability to communicate with people
04:33 – Recommend the “news” approach to keep an audience engaged and returning
04:54 – Continually update website
05:21 – Need to be IT savvy?
06:51 – What an actual “Dream Team” is
08:25 – Outsourcing
09:46 – Importance to set yourself up as an authority and bring down into a niche area and get known
12:15 – Evolving and using resources to market
13:05 – Build your own; register your name and business
13:42 – How to make information appealing to people
15:06 – Beginning steps for building their own platform and setting up news broadcasts in niche
16:45 – Have ability to let people select what information they want rather than blasting email to all
19:05 – Community building
19:54 – What building a platform is about
22:30 – Where do people go to get the checklist
22:40 – Link to free training
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